CAPE GIRARDEAU, Mo., Oct. 3, 2012 — KRCU Public Radio kicked off its Fall Membership Drive on Wednesday, Oct. 3 during NPR’s “Morning Edition.”
The drive is currently airing through Oct. 10 and will feature many community members who are volunteering their time to answer the telephone and help by “pitching” on air to encourage others to support KRCU.
The station has partnered with My Daddy’s Cheesecake during Membership Week this fall to encourage new members to support the non-commercial NPR station. For a pledge of $45 or more, new members will receive a $10 gift card to My Daddy’s Cheesecake as a thank you.
KRCU General Manager Dan Woods said, “We are so excited to partner with My Daddy’s Cheesecake to help encourage new members to support KRCU, and we are appreciative of the generosity of Kevin and Susan Stanfield to make this possible.”
KRCU relies on listener financial support to help cover the cost of programming. Member support and underwriting make up more than 30 percent of the budget. SoutheastMissouriStateUniversity and the Corporation for Public Broadcasting are the other two largest supporters of the station.
Woods also said, “With the uncertainty of future federal funding, it is more important than ever that we hear from listeners who enjoy the program variety provided by KRCU during Membership Week. We need their support to continue to provide quality non-commercial public radio programming to southeast Missouri and southern Illinois.”
During the drive, listeners may make pledges by calling (573) 651-5070 in the Cape Girardeau area, or toll-free at (888) 651-5070 or by giving online at www.krcu.org.
As southeast Missouri’s NPR station, KRCU strives to continuously excel in providing the highest quality public radio programming to southeast Missouri and southern Illinois. The station broadcasts 24 hours a day from the campus of Southeast Missouri State University on 90.9 FM in Cape Girardeau and 88.9 FM in Farmington and Ste. Genevieve.