Marketing Students Win at DECA State Competition


DECA 2014JEFFERSON CITY, Mo., March 4, 2014 — Southeast Missouri State University marketing club students Nibesh Amatya, Jeremiah Hathorn, Kyle Jacobsmeyer, Thu Nguyen, Samantha Rupp, and Vincent Sorrentino won high honors in the 2014 Collegiate DECA State Career Development Conference and Competition Feb. 27-28 in Jefferson City, Mo.

Amatya of Nepal won second place and Hathorn of St. Louis won third place in the Banking and Financial Services Simulation.  Jacobsmeyer of Florissant, Mo., and Sorrentino of St. Louis won second place in the Sports and Entertainment Business Simulation Competition.  Also, Nguyen of St. Peters, Mo., won second place and Rupp of Florissant, Mo., won third place in the Fashion Merchandising Business Simulation Competition.

“All Southeast’s winners competed against a field of about 250 outstanding students from colleges and universities in Missouri, Kansas and Illinois,” said Dr. John Cherry, Southeast professor of marketing.

In addition, several of the Southeast Collegiate DECA competitors were proficiency winners in their events, for superior performance in their role plays and marketing exam. 

This year’s proficiency winners include: Ashley Bocek of Chesterfield, Mo., in the Marketing Management Case Simulation; Amatya and Hathorn in the Banking and Financial Services Simulation; Jacobsmeyer and Sorrentino in Sports and Entertainment Marketing; and Nguyen and Rupp in the Fashion Merchandising Business Simulation.

As part of its commitment to experiential learning, the Department of Management and Marketing in the Donald L. Harrison College of Business has sponsored Collegiate DECA (formerly known as Delta Epsilon Chi, or DEX) for several years, and each year sends numerous participants to the state and international competitions. In the spring 2014 semester, membership in DECA has remained steady with more than 30 members, making the Southeast Collegiate DECA chapter among the largest in Missouri.